RSS feed keyword analysis for the fun of it

    What do you do when the recession hits and you are made redundant?

    When it happened to me last year, I wrote an RSS feed keyword trend analyser in my new-found free time. Over a year and several million keywords and phrases later I can find associated keywords and phrases and plot graphs for almost anything that's been in the UK mainstream news. Like this one, showing the fortunes of

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Predicting future web site traffic

    Recently I had the unenviable task of making an attempt to predict the traffic levels likely to be seen on a web site in the few months following a piece of search engine marketing work. Unenviable because it's a "how long is a piece of string?" question, impossible to answer with the certainty usually demanded by those who ask it. I gave it my best shot and thought it worth recording here

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My compliments to the cook: SEO vs. SEM

    When I was a small child I attended a primary school in an English village. Summers were long and hot, there were jumpers for goalposts and our school meals were awful. They were the creations of the school cook, a rather nice lady whose culinary output was probably stunted by a poor budget and the dead hand of Ministry of Education dieticians. It was with great surprise then when I moved to

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All blogs have to start somewhere

Keyword
a word which acts as the key to a cipher or code
a word or concept of great significance
Geek
an unfashionable or socially inept person
[usually with modifier] a knowledgeable and obsessive enthusiast
    This is obviously one of those cases when you wish you hadn't looked a word up in the dictionary. I'm a search engine specialist by trade, so "A knowledgable and obsessive enthusiast for

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